Learn about our exciting new promotional products for 2023

If you want a cost-effective and creative method of advertising your products and services in the new year, then you should consider investing in promotional products for your clients and custom branded gifts to reward your employees. 

This marketing strategy is tried and tested when it comes to reaching a broad demographic, and there are such a wide range of printed product options to choose from when it comes to promotional merchandise that you can easily create an item that will be suitable for your audience whilst aligning with your brand. 

Promotional Merchandise Is Adaptable

Printed products can also be used in many different ways to achieve increased brand visibility and stronger relationships with your customers, clients and employees. 

You can send merchandise out as direct mail gifts to your most loyal clients, gift them to new employees as part of your onboarding process, offer them as a retail gift with purchase or social media giveaway prize or even distribute promo gifts at exhibition trade shows and events. 

As we head into 2023, we will be able to offer even more express printed promotional product options, based in the UK, that can be printed in as little as 2 days.

This means even faster printed product turnarounds to aid with last minute events that require promotional merchandise incentives and volume giveaways.

Current trends for new branded merchandise 2023

Keep your finger on the pulse and your business in the spotlight with the promotional merchandise trends that are taking over the branded products industry in 2023…

Even More Eco-friendly Promotional Product Options

Sustainability now plays such an important role in every decision that businesses make as this is reflected in the fact that eco friendly merchandise products are the biggest trend for the new year.

There has never been a broader choice of products when it comes to sustainable merchandise with the option for sustainable promotional bags, printed recycled pens and eco friendly promotional notebooks made from wheat straw, recycled papers, organic cotton, RPET and bamboo.

New Promotional Business Gifts For Client Visits

With the gradual return of face to face meetings and client visits, it looks like 2023 will see us on-site and doing things in-person a lot more. 

This presents businesses with an opportunity to make their mark by showing up with premium promotional gifts for their clients. 

A great example of this is custom luxury gift sets, such as branded Parker pens and custom Waterman pens and branded Moleskine notebooks which have a high perceived value that will make your clients feel truly appreciated.

This could spark reciprocal thinking that could lead to referrals and increased loyalty which only strengthens your client relationships. 

A Rise In Custom Employee Recognition Gifts

Not only does promotional corporate gifting make sense for clients, but there are benefits when it comes to rewarding your employees too - it can improve retention rates, create a great first impression of your company, boost workplace morale and even improve productivity.

As more and more businesses start to realise this, there has been an increase in promotional gift sets for staff which can be branded with the company logo and given to new starters or posted to remote workers. 

More variety of express printed products for the last minute events

With many trade shows and exhibitions being rescheduled from last year, the demand for promotional event merchandise is only going to drastically increase. This is why we have introduced even more choices for next day printed merchandise and express custom clothing.

New promotional bags we predict to be best sellers in 2023

Promotional bags will remain one of the most popular types of branded merchandise thanks to their effectiveness when it comes to increasing brand visibility. 

Not to mention, printed bags are versatile, practical and have a wide appeal. They can be used by businesses as a giveaway product at events or on social media, gifted to employees or clients, or even sold by retailers at checkouts as a replacement for plastic carrier bags. 

There are many styles to choose from when it comes to printed promo bags, but we have narrowed down those that are likely to be bestsellers in the upcoming year.

New Promotional Jute Cooler Bag

Printed cooler bags made from jute are a sustainable and functional promotional product that work well for retail brands looking to gift their customers or as a retail item for charities, fresh food suppliers and grocery stores.

Custom cooler bags are extremely useful, especially in the summer, as a storage and carrier bag for food and drinks that need to be chilled whilst on-the-go. 

Check out our branded eco jute cooler bag for a brilliant promotional product idea for your business

New Promotional Event Bags With Rope Handles

In 2023, we suggest that you upgrade your promotional event tote bags with this stylish hybrid between a promotional cotton shopper bag and printed paper gift bag. 

The rope handles give this promo bag a luxe finish and make it the perfect method for distributing company brochures and literature at events.

Rustic promotional shopper bags made from kraft paper

This unique blend of kraft paper and cotton has created a rustic-looking promotional kraft shopper bag that is ideal for merchandise gifting and trade events. Just add your branding or bespoke artwork to design a promotional bag that will certainly leave an impression.

Brand new promotional mugs to become best sellers in 2023

Promotional mugs and printed travel mugs will also continue be a favourite promotional gift amongst businesses as an impactful way of advertising their brand, rewarding their clients and creating cohesion in the workplace.

Branded mugs are sure to receive constant use in a multitude of settings, from the home to the commute and into the office, which will earn them hundreds of impressions. 

It also encourages more sustainable practices as people move away from single-use paper and plastic coffee cups and towards reusable alternatives. 

Full-colour 360 digital prints onto promotional bottles

Promotional bottles are always a good idea but why not enhance them with full-colour 360 digital prints.

This complete wrap design utilises the large print area that printed bottles provide which offers you even more creative opportunities. You can display larger logos or more extensive slogans and product images to really showcase your brand to your audience. 

We also provide a broad range of customisation options when it comes to company merchandise bottles which make it highly adaptable to retail for prominent brands to resell. This includes the choice between plastic or stainless steel and various colours and sizes. 

Some examples of our most popular promotional bottles for the upcoming year include:

New Large Promotional Metal Sports Bottles - 750ml

This is the perfect promotional bottle for retailers, gyms and fitness brands who want to appeal to students, or those who play sports and workout regularly. You can view more of our fitness merchandise ideas here

Looking For Smaller Promotional Metal Bottles?

New Printed 400ml Aluminium Water Bottles

Thanks to its more compact size, this travel friendly promotional water bottle is great for sports clubs, schools or those who commute to the workplace.

New Promotional Desk bottles in 650ml

Our desk bottles are designed for those who travel to work or work in an office and need a sleek bottle to keep by their side throughout the day.

What's new to our range of promotional notebooks?

Company printed notebooks will continue to be a promotional product best seller as a great printed product for event merchandise, company giveaways and internal company branded stationery.

They’re practicality and everyday use means that they will be valued by the recipient and become a staple on their work desk or in their handbag.

But when it comes to the latest trending promo products in the custom branded notebooks collection, here are the items you need to know about for your 2023 merchandise planning.

New Additions To The Eco Friendly Promotional Notebook Collection

Eco friendly merchandise is essential in this day and age if you want your business to succeed as it showcases how much you value sustainability which is very important for today’s audience.

By opting for sustainable promotional notebooks that do not have plastic covers and investing in eco-friendly alternatives instead, you will help be doing your part to protect the planet by reducing the amount of plastic that finds its way into landfills where it contributes to harmful pollution.

Rustic Promotional Recycled Paper Notebook

For a branded office product with great value and wide appeal, this promotional recycled paper notebook is perfect for event merchandise and has a particularly strong impact on the student market.

Printed Notebook With Built In Desk Set

Nothing is more practical and stylish than this handy little merchandise desk item. It acts as an all-in-one stationery set that will impress employees and potential new clients at events.

Promotional Stone Paper Notebook

This hugely popular wire bound printed notebook is made from stone paper,  a sustainable material and is great for students or young professionals who want something trendy yet functional for work. 

It’s clear that, when it comes to promotional products in 2023, the front runners for businesses that want to create something versatile and impactful are branded notebooks, printed bags and custom bottles or mugs.

From the sustainable options available to the colour and size variations, you can create a promotional product that will suit the needs of your target audience and give your business the positive push that it needs. Need assistance with your company merchandise this year?, contact The Branded Company Team !