The global focus on sustainability has never been more critical than it is in the year 2023.
With environmental concerns, such as climate change, deforestation, and plastic pollution, dominating the headlines, businesses and individuals alike increasingly recognise the importance of adopting eco-friendly practices.
One of the most significant challenges facing the world today is the accumulation of plastic waste. Single-use plastics, prevalent in the promotional products industry, devastate our ecosystems, wildlife, and human health.
As companies gear up for the trade show and exhibition season, this presents an opportunity to make a positive impact and become agents of change by opting for eco-friendly promotional products.
Reducing plastic waste should be at the forefront of every company's sustainability efforts, and transitioning to eco-friendly branded merchandise is a tangible step in the right direction.
Why moving to eco-friendly branded merchandise in 2023 will positively impact your company’s reputation and bring new prospects.
Sustainability has become a key differentiator in today's market, influencing consumers' purchasing decisions and shaping the reputation of businesses worldwide.
By embracing promotional items that are eco-friendly, your business is demonstrating a commitment to sustainability and consideration for the well-being of the planet and those living on it. The consequences of such a small change can be very impactful and have many positive benefits.
Eco-friendly branded merchandise doesn’t just promote your brand, but it does so in a more positive light. It upholds clear values and helps your business stand out while doing good for the planet and reducing your plastic waste footprint.
Furthermore, as more individuals become environmentally aware, eco-conscious consumers seek products and services from brands that share their values. By investing in eco-friendly promotional products, your company aligns itself with the growing movement of environmentally responsible businesses. This alignment can attract new prospects who actively seek out companies that are taking steps towards sustainability, giving you an edge that sets you apart from competitors.
Not only does this open doors to a larger audience of eco-conscious consumers, but it also builds a loyal customer base who will passionately support your business. When consumers identify with a brand's values, they are more likely to become loyal customers and brand advocates, spreading the word about your eco-friendly efforts and driving further growth.
Reducing your business's carbon footprint means moving away from plastic printed items and towards those made from recycled or sustainable materials.
If you need company merchandise ideas for this exhibition season promoting eco-friendly practices, here are some of our most popular options…
Promotional Recycled Notebooks
Promotional notebooks are always a brilliant choice when investing in branded items for events because they are practical and have a wide appeal. They also offer sustainable options in the form of notebooks made from recycled materials. This helps conserve natural resources, reduce waste and minimise energy and water consumption, making them positively contribute to environmental sustainability whilst maintaining quality and functionality.
Our best-selling promotional notebooks include The B6 Recycled Notebook with Pen which is made from recycled paper and the A5 Recycled Carton Notebook.
We also provide custom notebooks made from recycled PET (RPET), which are slightly more durable and have a luxe feel and look that makes them appear more valuable to the recipient.
Recycled PET (RPET) plays a pivotal role in mitigating plastic waste by transforming used plastic bottles, typically water bottles, into a valuable resource.
This process involves recycling single-use plastic bottles and converting them into new products, including promotional items. This reduces the need for virgin plastic production, conserves energy and natural resources, and helps divert plastic waste from landfills and oceans.
In the context of promotional products, RPET is increasingly used to create eco-friendly and sustainable items like promotional RPET bags, branded RPET clothing, and promotional headwear, allowing businesses to align their branding efforts with environmental responsibility and contribute to reducing plastic waste in a tangible and impactful way.
Our most popular RPET notebooks are currently this sleek and simple promotional A5 RPET Notebook and this unique fabric Orin A5 RPET Notebook.
Explore Sustainable Promotional Pens
Eco-friendly promotional pens have emerged as a compelling choice for trade shows and events, where sustainability and responsible branding are paramount. These custom pens are crafted from sustainable materials like recycled plastic, bamboo, or biodegradable components, reducing the environmental footprint associated with traditional printed plastic pens.
Their popularity as merchandise giveaways has surged as businesses recognise the importance of aligning their brand with eco-conscious values. By offering these eco printed pens as promotional giveaways at exhibitions and functions, companies showcase their commitment to environmental stewardship and provide attendees with practical, high-quality writing instruments.
As a result, eco-friendly promotional pens have swiftly become a staple giveaway, resonating with environmentally conscious consumers and leaving a lasting positive impression on their minds.
Our best-sellers in this category include the Vancouver Recycled PET Ballpoint Pen which comes in several colours and the ever-so-stylish Curvy Bamboo Ballpen.
Eco-friendly Promotional Tote Bags
Organic cotton is becoming an increasingly common choice for producing apparel and accessories, including custom event bags.
It involves cultivating cotton without synthetic pesticides or genetically modified organisms and promoting soil health and biodiversity. This process reduces chemical exposure to farmers, minimises water usage, and curtails environmental pollution, making it a highly sustainable alternative to conventional cotton.
What's more, it produces a stronger and softer fibre that creates a far more appealing and high-quality fabric that is perfect for eco printed bags.
Recycled cotton has similar benefits when it comes to being eco-friendly because it takes cotton waste and converts it back into a fibre that can be used to make new items. This promotes a circular economy which focuses on reducing waste and conserving resources.
Businesses are increasingly shifting towards eco-friendly resources by investing in company branded products made from organic and recycled cotton.
This decision has been driven by a combination of consumer demand for sustainable products, regulatory pressures to reduce environmental impact, cost savings through efficient resource use, brand differentiation and boosted positive reputation.
If your company is attending an event this year, such as an exhibition or trade show, printed tote bags made from sustainable materials are a simple yet effective way of promoting your brand.
Our Pheebs Recycled Cotton Tote Bag and promotional Bamboo Fibre Bag are two brilliant examples of printed eco-friendly promotional bags that can be used for sustainable event merchandise.
Custom Organic Team Clothing
Your team uniform also allows you to promote your brand and create a professional and cohesive image at any event or exhibition.
Better yet, when you invest in printed clothing and apparel crafted from organic cotton for your team uniform you create a look that seamlessly blends style, sustainability, and team unity.
By opting for organic cotton, you're not only ensuring a higher quality and softer fabric against the skin but also championing eco-friendly practices that reduce the environmental footprint.
Sporting these thoughtfully curated uniforms does two very important and beneficial things; it cultivates a sense of pride and camaraderie within the team, and it communicates a commitment to responsible choices. This sets a positive example for others at the events and sets you apart from other businesses.
Our Custom Organic Natural Adult T-Shirt and Branded Graphite Short Sleeve Men’s GOTS Polo are popular choices for custom printed clothing. They are both made using organic cotton, making them eco-friendly, more comfortable to wear, and more durable.
At The Branded Company, we don't just talk about eco-friendly branded merchandise – we live and breathe it. Our unwavering passion for sustainability fuels our commitment to providing you with a remarkable range of items that elevate your brand and contribute to a greener planet. Our sustainable printed products include everything from custom eco-technology products to promotional eco bottles, so you are sure to find some branded merchandise to suit your needs and appeal to your audience.
Every eco-conscious choice you make aligns your brand with a powerful movement that resonates with modern consumers. Our carefully curated selection of merchandise blends style and sustainability seamlessly, ensuring your brand's message shines through.
By choosing The Branded Company, you're making a wise business decision and taking an active stance in shaping a better tomorrow.
Our dedicated team is eager to guide you through this journey, helping you make choices that reflect your commitment to the environment and social responsibility.
Call our team today, and let's explore the exciting possibilities of eco-friendly branded merchandise together.
The Branded Company, Unit D14, Leicester Business Centre,
111 Ross Walk, Leicester, LE4 5HH, United Kingdom